A verification survey is a task that is usually provided by an answering service, a call center or an outbound telemarketing house. This can be handled by the call center and can be passed to the sales team or can be handled first by the company’s sales staff and handled off to the call center. In both equations, the call center is a key component of the verification survey. To provide verification survey usually is not an easy task for most companies because they are busy with call traffic and are short in time.
Several leads that are received by the company can be qualified through the use of call center verification survey. The call center agent contacts these potential sales, and qualifies through a series of scripted questions, as to the possibility of the prospect. If the lead has been qualified and the necessary criteria has been met, the caller will be warm transferred directly to sales team. This saves valuable time and allows the sales to concentrate only on the most optimum leads.
The call center representative will rate the viability of the lead based on a predetermined scale if the prospect does not meet the established qualifications to be passed on a sales representative. The sales staff must prioritize and pursue potential business that is determined to be a warm lead after they pursue the hot leads.
Usually, after a sale is made, a business needs to use an outside party to verify that they in fact have agreed to a scale. Outside party are normally used when an individual or business is switching service providers. Because of a call center verification survey, a business avoids being accused of the practice of slamming. This is a practice of companies randomly changing service providers.
The use of outside verification survey and verification call centers is a big part of call center capabilities.
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